Advertising
Global advertising and visual marketing are especially strong areas of expertise for 43rd Parallel’s marketing team. We have the awareness and the sensitivity to international markets to ensure that your message motivates and projects the content you want it to.
International advertising is, in fact, not best served by direct translation from the US English original. Other cultures have different uses of language, different “hot buttons”, and different sensitivities. For advertising to be effective, we believe it important to consider the targeted reader’s expectations and modify the original accordingly. We know you are advertising for sales and corporate image. Our goal is to meet your goals and not just work blindly.
For effective international advertising that truly meets or exceeds the expectations of your overseas audience, e-mail us at info@43rdparallel.com
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Documentation
The demands of documentation localization present special challenges. Not only is there the translation work itself, but also the need to manage the project effectively and ensure that future releases don’t require a restart from Square One. Text, graphics, indexing, layout and design, pre-press, and binding are all areas where our wealth of experience will return cost-effective results.
We work from a project management system that is proven and ensures maximum quality in minimal time. We are happy to share this system with you.
For inquiries on international documentation that fits your needs and project management that delivers on time and with full accountability, e-mail us at info@43rdparallel.com |
Linguistic Services