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Marketing Services
43rd Parallel has over 25 years of continuous global marketing experience for all major and most minor markets.
Our expertise ranges from high-technology to medical to consumer products. The advantage to you is a specialized team with global experience in marketing and our own creative, translation, production, market-specific adaptation, and other services that assure cost-effective operations.
We will ensure that effectiveness of your advertising dollar isn’t lost “in the translation” or that using the wrong symbols or images doesn’t compromise your message and corporate image. Our team will work with your staff to ensure that the cost of global operations is kept to a minimum and mentor them in how to create global content and imagery. |
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Global Navigator:
International business strategy and market penetration
Global Vantage:
Market research/ intelligence
Global Marketer:
Design and implementation of assertive marketing programs
Global Channels:
Channels/partner programs, distributor selection/ evaluation/management
Global Mentor:
Management/sales force training and coaching
Global e:
International e-business |
From primary marketing operations to advertising to tradeshows and beyond, 43rd Parallel gives your company true global perspective and a world of cost-effective expertise.
For more information on how 43rd Parallel can resolve international marketing concerns for your company, e-mail us at infoMS@43rdparallel.com
Operational Consulting
The coordination of product engineering, marketing, sales, website, support and other departments with international responsibilities is often a daunting management challenge. Release delays, advertising with high expense and questionable effectiveness, a lack of feed-back loops for product improvement, and other problems can make international activity seem chaotic and unresponsive to customer needs.
Our management experience ranges from major multinationals (British Petroleum, Lycos, Northwest Airlines, and others) to startups. We can provide the guidance to ensure that trial-and-error are replaced with proven protocols and coordinated cross-functional management.
For more information on how 43rd Parallel can create a global team for your company, e-mail us at infoOC@43rdparallel.com |